diff --git a/src/noosfero-spb/software_communities/lib/macros/allow_variables.rb b/src/noosfero-spb/software_communities/lib/macros/allow_variables.rb
index b77f478..d566f19 100644
--- a/src/noosfero-spb/software_communities/lib/macros/allow_variables.rb
+++ b/src/noosfero-spb/software_communities/lib/macros/allow_variables.rb
@@ -10,6 +10,6 @@ class SoftwareCommunitiesPlugin::AllowVariables < Noosfero::Plugin::Macro
   end
 
   def parse(params, inner_html, source)
-    source.profile.identifier
+    URI.unescape(inner_html).gsub(/{profile}/,source.profile.identifier)
   end
 end
--
libgit2 0.21.2